Vendor profile · POS and retail operations
Cova for Maine Dispensaries: Cannabis POS Profile
Cova is a cannabis retail platform covering point of sale, inventory, compliance workflows, ecommerce, payments, analytics, and integrations. Its public referral terms list Maine as a supported state. Operators should evaluate the complete package, including ecommerce, hardware, implementation, payments, reporting, and support.
Evidence boundary
What MDG could verify publicly
MDG reviewed public product, pricing, and referral materials; it has not purchased, configured, or hands-on tested Cova.
Pricing status
Public pricing status: Cova publishes starting-tier information, but an itemized current quote is still required for the complete configuration.
Vendor-specific evidence
- Cova’s public customer-referral terms list Maine among supported states.
- Its public POS and pricing materials separate core retail software from configuration-dependent ecommerce, hardware, payments, implementation, and support costs.
Commercial transparency
Public customer referral reward
Official customer program: a $400 Cova bill credit for an eligible referring customer and a $400 launch-fee discount for the new customer.
No active MDG commercial relationship. Maine Dispensary Guide is not currently representing an approved, tracked, or compensated relationship with this vendor.
Read the vendor’s public program termsWhere Cova may fit
Cova is frequently evaluated by independent and multi-location cannabis retailers that want a cannabis-specific register and inventory system with a broad integration directory. Its public site provides more visible product and referral detail than many quote-only vendors, but the operator should still request a complete current proposal.
The buying decision should account for required add-ons, registers, hardware, ecommerce, payments, implementation, training, support, and future locations. Public starting prices can become stale or may not represent the final configuration.
Questions to ask Cova
Ask the sales team to map each operational requirement to the quoted product and show the Maine workflow end to end.
- Which Maine Metrc events sync directly, and how are failed events repaired?
- Which ecommerce, loyalty, accounting, marketplace, and hardware integrations are included?
- What recurring and one-time charges apply beyond the base tier?
- How are customer, inventory, transaction, and audit records exported?
- What service levels apply during launch and high-volume operating periods?
Customer referral credit—not an open MDG affiliate link
Cova’s current public program offers an eligible referring Cova customer a $400 monthly-bill credit after a referred business signs and launches. The new customer receives a $400 discount from its launch fee. The program page lists Maine among supported states.
This is not currently an MDG cash affiliate arrangement. MDG is not representing itself as a Cova customer or claiming eligibility for the account credit.
Bring this to the sales call
Five questions every Maine operator should ask
- 01
Show the exact Maine workflow from opening through reconciliation—not a generic dashboard.
- 02
Itemize every recurring, transactional, implementation, hardware, messaging, and support charge.
- 03
Explain which system owns inventory, customer, consent, product, cost, and audit records.
- 04
Provide the export, cancellation, and migration procedure in writing before the contract is signed.
- 05
Identify which claims are live today in Maine and which are roadmap, partner, or custom-development work.
Operator questions
Frequently asked questions
Does Cova support Maine cannabis retailers?
Cova’s current referral terms list Maine among supported states. Confirm current product, Metrc, payment, ecommerce, and onboarding availability directly before signing.
Does Cova publish pricing?
Cova has published tier and ecommerce pricing on its site, but operators should treat any figure as time-sensitive and request a complete written quote for their exact configuration.
Can MDG earn the Cova referral credit?
MDG is not claiming eligibility. Cova’s public program describes a bill credit for eligible Cova customers, not an active MDG cash affiliate relationship.
Primary-source record
Sources
Material product and program claims were checked against these official pages on 2026-07-21. Vendor pages and terms can change.
- Cova cannabis retail platform Accessed 2026-07-21
- Cova cannabis POS Accessed 2026-07-21
- Cova US pricing Accessed 2026-07-21
- Cova customer referral program Accessed 2026-07-21